The Brand

Aashna & Dhairya, Founders of Zeyvvar AASHNA Hi, I’m Aashna — co-founder of Zeyvvar, and someone who once said, “I’ll never get into the family diamond business.” Spoiler: I did. I worked in TV, films, VFX… chasing creativity and doing everything but jewellery. And then came my wedding. Beautiful, emotional… and seriously expensive. My parents and in-laws gave me loads of diamond jewellery — and I started wondering… why is this the only way it’s done? Then I discovered lab